Live experiments

Three
live
environments.

Simulatte runs its own infrastructure in production. Three working simulation environments — used in real decisions, not theoretical products. simulatte.vc is open access. Litmus and The Mind are invite-only — we seat new partners as they're ready.

Explore the platforms →
3
Live platforms
1
Open · simulatte.vc
2
Invite-only platforms
FUNDRAISE ECOSYSTEM · EXP-001
Series A · $4M target · 30 personas simulated
Running
30
Intro
11
Meeting
3
Deep Dive
1
Term Sheet
—
Offer
M. CHEN
Tier 1 VC
Term Sheet
K. PATEL
Seed · DevTools
Deep Dive
S. MORRISON
Growth · B2B
Meeting
J. RIVERA
Consumer
Passed
A. GUPTA
Enterprise
Meeting
Simulation signal
M. Chen highest conviction · Term sheet in progress · 3 in deep dive
Pitch round evaluation
PITCH-017 · Series A · $4M
Scoring
B2B SaaS · Compliance Automation
How does this company defend its market position in 3 years?
M. CHEN
Tier 1 VC · Enterprise
Market
Team
Traction
Moat
K. PATEL
Seed · DevTools
Market
Team
Traction
Moat
S. MORRISON
Growth · B2B
Market
Team
Traction
Moat
EXP-001 · Live · Open Access

simulatte.vc

The fundraise simulator. Pitch live to 30 calibrated VC personas — measure the signal before the real room.

30
Synthetic VC personas
Built from publicly available investor data — fund thesis, portfolio composition, stated investment criteria, and documented decision patterns.
4
Scoring dimensions per persona
Market size, team quality, traction signals, and defensibility moat — each scored independently per persona against their fund thesis.
5
Fundraise rounds simulated
Sequential pitch rounds across up to 8 investor personas, with cumulative signal refinement and multi-round negotiation modeling.
EXP-001
Production deployment
This simulation is live. Founders use it in real fundraise preparation — not a prototype, not a demo environment.
What's inside simulatte.vc
Multi-investor boardroom pitch — up to 5 personas simultaneously
Full fundraise journey across 8 personas and 5 sequential rounds
Slide-by-slide deck analysis with persona-specific feedback
Simulated term sheet negotiation with investment scoring
PDF and PPTX deck upload for automatic persona reaction
Not affiliated with, endorsed by, or representing any real investors
EXP-002 · Live · Invite Only

Litmus.

The consumer-research sandbox.

Submit a concept. Litmus runs it past calibrated buyer personas grounded in real behavioral patterns — surfaces which claims resonate, which segments win or lose, and which pricing breakpoints hold. Directional signal in minutes, before the spend on qual.

Open litmus.simulatte.io →
200
Calibrated personas
8
Behavioral archetypes
5min
Time to signal
LITMUS · CONCEPT TEST
EXP-002 · Session active
Running
Concept under test
Plant-based protein bar · $4.99
Health channel · National launch · Q3
Jordan M.
Explorer · Austin TX
Buy
Priya S.
Tradition · Chicago IL
Wait
M. Chen
Skeptic · Los Angeles CA
Pass
Ria P.
Optimizer · NYC
Buy
Leah H.
Identity · Seattle WA
Buy
50% Buy 25% Wait 25% Pass
Litmus signal
Price ceiling holds at $4.99 · Health framing wins across 3 segments · Reframe needed for skeptic cohort
What's inside Litmus
Concept-test single SKUs, ad creative, packaging, pricing breakpoints
200 calibrated personas across 8 behavioral archetypes — no LLM hallucination
Head-to-head comparison: run alternatives across the same synthetic panel
Group-discussion mode — social influence emerges naturally across personas
Structured report: buy / wait / pass distribution, claim resonance, confidence scores
Pre-research screening — knows where to spend the qual budget before you spend it
EXP-003 · Live · Invite Only

The Mind.

Deep personas. Built to be talked to.

The Mind builds psychologically coherent synthetic people anchored to a business context — identity, values, memory, contradictions. Then lets you talk to them. Run interviews, A/B stimulus tests, or temporal scenarios where decisions evolve as memory accumulates.

Open mind.simulatte.io →
200+
Attributes per persona
4
Cognitive layers
∞
Interview turns
THE MIND · DEEP PERSONA
EXP-003 · Persona-247 · Building
Building
Subject
Maya R. · Mid-30s · Pacific Northwest
Health-conscious · Returning customer · Medium-trust
Layer 01
Identity
100%
Layer 02
Values
100%
Layer 03
Memory
68%
Layer 04
Tensions
31%
What's stopping you from buying it?
"I keep seeing the new label in store, but haven't picked it up. Honestly? The old packaging said something about me. The new one feels like it's trying to be everything to everyone."
Mind signal
Identity-product fit tension surfaced · Memory layer 68% — packaging association strong
What's inside The Mind
Generate psychologically coherent personas anchored to your business context
Persistent identity, memory, and reasoning — not demographic labels
Conduct deep conversational interviews exploring values and contradictions
Temporal simulation — decisions evolve as personas accumulate experience
A/B stimulus testing across multiple personas in parallel
Export grounded behavioral insights calibrated against real-world data
All three platforms
Three platforms. One mission.

Each platform is a working environment Simulatte uses to make real decisions. simulatte.vc is open. Litmus and The Mind are invite-only, seated as we onboard new partners. Tell us what you're trying to learn — we'll route you to the right experiment.